AngoraThe ANGORA brand

 
Tradition combined with a balanced portion of innovation is the recipe for success of our worldwide popular brand "ANGORA". It looks back on decades of tradition. The company A. Liebetruth & Wieland, founded 1872 in Nuremberg, has gained greatest experience during its more than 130 years of operation in the production of fine-pigmented transparent and opaque watercolours of highest quality. Under the brand name "ANGORA" these products gained worldwide recognition and importance.

ANGORA – Quality from the Metropolitan Region of Nuremberg
Based on this great experience and know-how, the colour production is continued by our cooperation partner, Draw.TEC GmbH & Co. KG, in Emskirchen, Franconia. Our product range includes high-quality artist gouaches and opaque colours for children. The outstanding quality, colour intensity and brilliance of our watercolours “Made in Germany” inspire people all over the world in painting and creating with great enthusiasm. Every product passes a quality control before it leaves our house. In this way, the "ANGORA" brand has been offering reliable quality for decades.

ANGORA – Exclusivity and highest standards
Our colours are known to be particularly noble and meet the highest standards. On every package our logo with the Angora cat is present. It was a symbol of status at the courts of the European aristocracy and reflected exclusivity. The exquisite cats enchanted the people with their joy of life and their silky fur. Characteristics which also apply to the colour products of the brand "ANGORA".

ANGORA – Responsibility and innovation
We take our responsibility seriously to preserve the values of the "ANGORA" brand and to keep it competitive at all times. Thus, as always, we only use high-quality raw materials and pigments from renowned and preferably German manufacturers. In addition, product development and constant adaptation to the current state of the art are particularly important to us. With the brand "ANGORA" we combine our passion for colours with the responsibility to further develop the brand heritage and keep the tradition alive.

Products from "ANGORA" are based on decades of experience in colour development. They offer reliability, which for example manifests in a constant quality. "ANGORA" combines tradition and innovation in one brand. Thus we please creative people from all over the world day by day with fine colours of highest quality. For this brand promise we stand exclusively with the Angora cat in our logo.

Traditional | Reliable | Fine

Colour granulate

Colour granulate

Pressing the colour cakes

Pressing the colour cakes

Pressing the tempera blocks

Pressing the tempera blocks